Our story

Details create the ultimate cosiness and attention to it has always been paramount to me whether it’s setting a breakfast table or a homely ambience. The touch of natural Linen brings back memories to those special moments together with family and friends. We admire traditions and valuables passed through generations, hence I started designing timeless Linen home-ware and the idea of Linumø was born.

Our backgrounds in social entrepreneurship and engineering has influenced the business to be both ethically and socially responsible, as well as contribute to a more sustainable living.

We are so grateful and lucky to live in times when like-minded community is rapidly growing.

We invite people to shop consciously – no step is too small to make a change.

Sincerely,

J & D

Linen

Linen is one of the oldest fabrics in the world, its natural fiber comes from flax plant and is one of the strongest and most durable of the fabrics. Its natural fibers are hypoallergenic, gentle and soft on skin. Turning flax into linen is a challenging and lengthy process, all linen fabrics are made from cellulose fibers which grow inside stalks of the flax plant or Linum Usitatissimum. Usually farmers sow flax on the same land every 6-7 years in order to ensure sustainable and good quality agriculture. The best conditions for flax to grow is a rich and moist soil and when the Sun is often changing with rain. It is very important to have the soil prepared, so that the plant can grow its roots deep into the ground. Normally seeds are sown from mid-March to beginning of April, but every year it depends heavily on the weather. The best weather conditions are when it is cool and dry, in this environment the plant will start growing slowly. Few days after sowing you can start seeing the plants and in approximately 3 months it will be 1 meter tall. In June we can already observe beautiful blue flowers of flax plant that only last for one day, that is why it attracts so many people to enjoy the stunning view of those fields. Soon after the blooming period, all plants start having seeds that are going to be used for the next year. Flax turns yellow and by the end of July is ready to be pulled. Harvested flax is kept in a farm and later the process of extracting the fibre from the straw (scutching) takes place. A scutching machine removes broken outer layer called shives. The fiber is combed and separated by length. Line fibers (long linen fibers) are spun into linen yarn and there are five most important criteria when evaluating the quality: strength, fineness, colour, nature, homogeneity.